VMG Members can access discounts of a variety of products and services from our Member Benefit Partners
Find out more…
Free HR & Employment Commercial Advice Line – Powered by Citation
VMG members can access a free, limited-time trial of their advice line. The advice line is exclusively for top-level practice managers and practice owners. It offers business support on any HR or Employment Law issues you may be facing. As an exclusive VMG member benefit, Citation will give members access to their HR & Employment Law advice line for a limited time.
Veterinary Webinar series – The Webinar Vet
VMG members can access a series of veterinary webinars produced in conjunction with VMG. Details about the series will be sent to members via the member newsletter.
Buying group
Merlin Vet-cel is a buying group with a difference. Independent and veterinary owned, they provide support to independent veterinary practices of all sizes & stages across the UK.
Merlin Vet-cel do this by improving business’ profitabilty through competitive rebates, ongoing support, and reduced administration time. Sister companies MerlinVet UK, Merlin Talon services and Merlin SalusPam all help practices run efficiently and safely too. With a team of very experienced group business managers from all parts of the veterinary industry, you’re in trusted hands.
VMG members receive a free business buying health check
Design, Planning and Construction services from Agrarian Veterinary Architecture
Agrarian Architecture are a specialist architectural design and construction project management practice dedicated exclusively to the development of veterinary facilities across the UK. VMG members are eligible for:
- 5% off feasibility studies for relocations, refurbishments, extensions, and new-build projects.
- 5% off architectural and project management fees for formal projects.
VMG members will also benefit from priority scheduling for consultations, feasibility studies, and project delivery services.

Debt recovery services
Judges Demand provides unique, specialist and bespoke debt recovery and other related services to its customers in the UK and Worldwide.
VMG members receive 50% off lifetime membership to Judge’s Demand.
Veterinary answering service
Kernow Vets Messaging is a trusted, family-run veterinary answering service established in 1993. We offer 24/7 support, overflow daytime answering, and lone worker monitoring, dedicated to enhancing customer care and improving team work-life balance with the utmost compassion and professionalism, ensuring reliable communication for your practice.
VMG members can access Kernow’s services without paying a set up fee, saving £85.
Software solutions
Agilio helps take the pressure off by fixing the everyday problems that cost time and headspace. iTeam Rota keeps your schedule fair, safe and predictable so you’re not scrambling for last-minute cover. iTeam stores all your staff records and HR essentials in one place. iLearn makes it easy for your team to stay on top of their CPD. You get time back, peace of mind and a practice that runs smoothly.
VMG members receive 15% off team subscriptions for iLearn, iTeam and iTeam Rota.
Orthopaedic kennel mattresses and treatment mats
Working with VetRelieve products means equipping your clinic with kennel mattresses and treatment mats designed to enhance care while improving efficiency. Owned and led by vet Lauren Davis, VetRelieve’s VetRest Duo kennel mattresses offer outstanding pressure relief and, with one side for recumbent patients and the other for active ones, mean no more choosing between firm or soft mattresses. The AdaptaMat floor treatment mats are also designed for flexibility, providing benefits for simple floor exams through to complex therapies. These durable products are all fully disinfectable and welded, maintaining a hygienic environment while reducing washing load.
VMG members receive 10% off VetRelieve products.
Clinical AI layer for veterinary practices
Through Arlo, practices can build their own customisable clinic brain with approved guidelines, protocols and documents; standardising services across multiple sites. Ask Arlo’s answers are grounded in peer-reviewed veterinary literature, cited back to the source alongside the relevant illustrations and figures.
Arlo also takes care of the consultation admin; from pre-consult summaries, AI transcribed clinical notes to discharge summary emails.
Arlo runs alongside your PMS with nothing to migrate and no system to replace.
VMG members receive a month free access to the Ask Arlo platform.
Insurance
For over 30 years Shire have been providing veterinary-specific general and financial insurance products along with funding solutions.
VMG members receive variable discounts on Shire products.
Team support
The Vet Project supports veterinary teams through neurodiversity coaching and practice training designed to make work calmer, clearer, and more inclusive. Our tools and guidance help neurodivergent staff thrive, and help practices create kinder, more sustainable workplaces for everyone.
VMG members receive a discount on tickets to the Neurodiversity for Veterinary Leaders online CPD course on 29th September 2026.
WSAVA Education and Events
As VMG is a member of WSAVA, our members can also enjoy exclusive discounts on registration fees for the prestigious WSAVA Congress. This annual event features renowned speakers, cutting-edge research, and extensive networking opportunities. Additionally, members receive discounted rates on a range of continuing education programs, both in person, and online by the WSAVA Academy, ensuring they stay up to date with the latest advancements in veterinary medicine.
BSAVA Manual of Small Animal Practice Management and Development
This is more than just a management book. Written by a range of experienced authors who have designed and built surgeries, managed veterinary staff, bought and used the equipment, and ‘cleaned the floors’, this manual brings ideas and guidelines that will be useful in improving and running a small animal veterinary business, whether established or new.
VMG Members can purchase the manual with a 35% discount.
If you know of a company providing products or services that may be of interest to our members, please ask them to get in touch.











