Business landscapes are changing and the veterinary world is no exception. A profession with a strong heritage now has to respond to an increasingly volatile, uncertain, complex and ambiguous (VUCA) world in order to continue meeting patient needs effectively, while remaining profitable.
In recent years a number of challenges and opportunities have arisen, including:
It has become clear that leaders in our profession have a critical role in not just overcoming, but embracing the challenges we face. We feel that the VMG are uniquely placed to support not only our own members, but also the whole profession in building an evidence base for best practice in veterinary business, leadership and management. Therefore, we are excited to announce our first call for proposals for VMG Research Awards.